Nuit Blanche booth from
Blatant Space.
People showed up, messed around, and faces landed on the wall in
real time. Crowded, a bit silly, and closer to a room that reacts than most of my other work.
Co-founded with a few dear friends. We directed the brand and how the taproom felt when you
walked in. Packaging, glassware, the room itself. The Rain Room is the one with the ceiling
that reads like weather.
Co-founder. I own brand and campaign creative across partner venues. Decks, social,
templates. So a market can stay on-brand without a designer in the building. We test
variants against what guests actually do.
Films of houses that aren't built yet, sitting on their real lots. For realtors and
builders. Titles, end card, motion graphics. Not a slideshow of renders.
Managing Director in Winnipeg. Hired designers and PMs, held the bar, shipped client
work for WestJet, Shaw, and Columbia University. Later UX Lead Canada at
Master of Code Global.